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Important Information

Electronic cigarettes are not and cannot be sold as a giving up smoking aid and we realise that not everyone will give up traditional cigarettes by switching to electronic cigarettes, they are sold as an alternative to traditional cigarettes.

Smokers are addicted to nicotine not cigarettes, electronic cigarettes deliver the nicotine without the harmful tar and over 4000 other chemicals.

A recent report Sept 2014 says that for every million British smokers who give up tobacco products in favour of e-cigarettes, more than 6,000 premature deaths could be prevented annually, experts from University College London (UCL) have said.

They estimated that would equal over 54,000 lives saved every year, were all of Britain`s nine million smokers to switch.

The World Health Organisation (WHO) has warned that bystanders can inhale significant levels of toxins from the vapour, and that they could be acting as a gateway to tobacco smoking.

But according to Professor Robert West and Dr Jamie Brown from UCL`s Department of Epidemiology and Public Health, the concentration of toxins in e-cigarettes is in fact “very low”.

A recent report Sept 2014 says that for every million British smokers who give up tobacco products in favour of e-cigarettes, more than 6,000 premature deaths could be prevented annually, experts from University College London (UCL) have said.

They estimated that would equal over 54,000 lives saved every year, were all of Britain`s nine million smokers to switch.

The World Health Organisation (WHO) has warned that bystanders can inhale significant levels of toxins from the vapour, and that they could be acting as a gateway to tobacco smoking.

But according to Professor Robert West and Dr Jamie Brown from UCL`s Department of Epidemiology and Public Health, the concentration of toxins in e-cigarettes is in fact “very low”.

In an editorial published in the British Journal of General Practice, they argued that the vapour contains “nothing like the concentrations of carcinogens and toxins as cigarette smoke”. Their findings coincided with a separate report published by researchers from Kings College London who slammed WHO`s findings as “misleading”.

Lead author Professor Ann McNeill from the National Addiction Centre at King`s College London, said: “We were surprised by the negativity of the commissioned review, and found it misleading and not an accurate reflection of available evidence.

“E-cigarettes are new and we certainly don`t yet have all the answers to their long-term health impact, but what we do know is that they are much safer than cigarettes, which kill over six million people a year worldwide.” So what does WHO propose us to do to give up smoking!

ELIQUID INFO

Our eliquid is supplied by world’s largest E-liquid manufacturer who follow international ISO9001 and GMP production practice to manage the process with the highest quality standard. Their 10,000 square meter factory is equipped with the most advanced production machines and testing devices to guarantee product consistency and production capacity.

Every product batch is tested to ensure quality before it is sent out and use only high quality ingredients including 99% pure nicotine and USP graded PG/VG to guarantee the quality and safety of our products. We have ours mixed in a combination of 70% PG / 30% VG as we find it provides the best vape using our products, not too thick and not too thin.